CASE STUDY | The Swellife

Go To Marketing Strategy · E-commerce Business Consulting · Instagram Content Consultation

Project Summary The Swellife decided to close its brick & mortar boutique to focus on their e-commerce site. Within a short timeline of 27 days, the Swellife needed to announce the store closing; launch a store and site liquidation sale; tease the new venture; throw a closing party; generate customer leads for the new launch; update the website and socials; launch the rebranded/updated website and launch email and sms marketing.

Results By providing detailed project management and execution guides, Concept successfully aided client in navigating through all project milestones within the timeline and budget.